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Bullseye is a streamlined pay as you go email news distribution service. It consolidates Dominion Media’s 19 Virginia/DC media market areas into 9 selectable regions and allows users to target releases by region and editorial category. On demand email lists are created from Dominion Media’s comprehensive database of more than 550 news organizations and 2,000 editorial contacts. Distribution is handled in the same manner as PRESSemail by posting releases on Dominion Media's server and emailing links, along with contact and summary information, to the media.


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